Psychology of Influence. 7th Expanded Edition

CLASSICS OF BUSINESS LITERATURE IN A MODERN READING. THE BOOK HAS BEEN TRANSLATED INTO 44 LANGUAGES. IT IS INCLUDED IN THE TOP 100 BEST BOOKS OF AMAZON. Robert Cialdini, PhD and professor of psychology, has expanded his ideas in a new version of the world bestseller. He has reworked the classic text, adding methods and cases of influence in the Internet space. Hidden mechanisms of influence on subscribers of social networks, soft manipulations of infobusinessmen and cunning traps set by application manufacturers - all this is analyzed in detail by the author of "Psychology of Influence". The book is a must-read for fans of the original version of the bestseller, as well as marketers, bloggers, journalists, sales managers, politicians, entrepreneurs, psychologists and those who do not want to become a victim of manipulation under any circumstances.