Charisma: How to Influence, Persuade, and Inspire (Pocket Series)

Translated from Greek, charisma means "gift of the gods." Many believe that this is an innate quality and perceive a charismatic person as almost a superman. The author of this book, a coach-consultant, a guest lecturer at Stanford, Yale and Harvard universities, argues with the generally accepted opinion and, moreover, undertakes to prove that charisma is a set of social skills that can be developed with the help of methods and exercises. In her opinion, anyone can become a charismatic person. Of course, if they want and put in the effort. The author believes that if charisma were an innate quality, people would constantly charm and inspire others throughout their lives. But this is not so - it is enough to compare the recordings of Steve Jobs' early speeches with his last addresses to the public. Following the smart, deep and sometimes unusual advice of the author, you need to remember that you can learn a lot, but the warmth and genuine interest in the interlocutor characteristic of a charismatic personality should always be inherent in you and come from within.